Helping leaders like you find clarity, community and confidence
For 30 years, Arrow Leadership has been helping leaders like you find clarity, community and confidence for greater Kingdom impact. We offer Jesus-centered Leadership™ programs, personal mentoring, organizational consulting and resources that develop you and your team to Lead Different.
We follow Jesus. He led differently, and he’s the leader of leaders. Our conviction is we have lots to learn from Jesus, and he wants to transform you to lead differently. That’s the heart of Jesus-centered Leadership™.
- Being led more by Jesus – experiencing freedom, peace and security from a grounded identity and vibrant relationship with Jesus
- Leading more like Jesus – as a servant leader with deeper character, greater confidence and enhanced competence
- Leading more to Jesus — equipped and empowered to share God’s love clearly, creatively and compassionately to grow God’s Kingdom
Who we are and what we value
Our Purpose
Arrow Leadership develops Christian leaders to be led more by Jesus, to lead more like Jesus and lead more to Jesus™.
Our Mission
Arrow Leadership develops Jesus-centered leaders by providing transformational programs.
Our Vision
Arrow Leadership envisions a world where Jesus-centered leaders are positioned to have their greatest Kingdom impact in life and leadership..
Our Values
Kingdom First (Dt. 4:5-8; Matt. 6:33; 22:37)
Arrow Leadership is committed to living and leading for God’s purposes and his glory.
Purposefully Relational (1 Thess. 2:8; Php. 1:3-6)
Arrow Leadership is committed to developing deep, intentional, long-term relationships and partnerships.
Cultivating Trust ( Ps 78:72; 1 Cor. 4:2)
Arrow Leadership is committed to cultivating trust by consistently demonstrating integrity, competence, and love.
Wholehearted Service (Eph. 6:6‐8; 2 Chron. 31:20‐21)
Arrow Leadership is committed to faithfully stewarding the ministry’s vision and mission through steadfast prayer, focused engagement, and generous hospitality.
Redemptive Presence (2 Cor. 5:17-21; Eph. 2:11-18)
Arrow Leadership is committed to living and leading as a reconciling community, creating welcoming spaces that honor differences and promote unity.
Arrow Leadership Staff
Tarra Wellings
President
Tarra Wellings serves as President of Arrow Leadership, bringing a deep commitment to developing leaders who are led more by Jesus, lead more like Jesus, and lead more to Jesus. Having served with Arrow since 2003, she carries a long-standing love for the mission and a desire to see leaders experience lasting transformation in both life and leadership.
Tarra leads with a clear and steady focus on vision, strategy, and stewardship. She works closely with the board and leadership team to ensure strong governance, financial sustainability, and alignment across the organization. With a growing focus on partnerships and philanthropy, she invests in building trusted relationships with donors, foundations, and ministry partners who share a heart for Jesus-centered leadership.
A gifted team builder and coach, Tarra fosters a culture of trust, collaboration, and wholehearted service. She is known for translating vision into clear, actionable direction while creating environments where leaders and teams can grow, align, and flourish in their calling.
She holds an MBA from Edinburgh Napier University, where her research focused on building trust within teams, and is a graduate of The Arrow Leadership Program™, Executive Stream.
Tarra and her husband, Butch, enjoy time with their family and grandchildren, as well as golfing, kayaking, and experiencing God’s creation together.
Sharla Vander Woude
Finance and Office Manager
Sharla has worked in Finance and Office Operations at Arrow Leadership for over eight years. Her skills in administration, systems, processes, and spreadsheet enjoyment make her a valuable part of our team.
Sharla’s happy place is being outside, whether walking in the forest with her dog, working on a farm project with her husband of 30 years, or BBQing on the deck with their two young adult sons.
Ellen Gillman
Programs Coordinator
Ellen lives in Abbotsford, BC, and began her journey with Arrow as an intern in 2023 before officially joining the staff team in 2026. She brings a heartfelt passion for administration, organization, and the cultivation of welcoming spaces. She is driven by a deep desire to see others flourish into their God-given potential.
Ellen holds a Bachelor’s degree in Leadership from Columbia Bible College and an Advanced Diploma in Child and Youth Work. She loves investing in the next generation, serving at her church youth group, and mentoring post-secondary students. She also enjoys reading, crafting, and making coffee and food for others to foster connection and a sense of belonging.
Holly Hainstock
Programs Director
Holly Hainstock has been passionately committed to Jesus since childhood and followed His leading to serve in ministry and non-profit settings, including church, missions, education, and over a decade in camp. She has the heart to see leaders equipped in their callings and confident in Jesus, the One who has called them.
Holly has a deep love for community, is fueled by Scripture and black coffee, and food is her love language. She graduated from the Arrow Leadership Program™, Emerging Class 48.
Raymond Robyn
Development Director
Raymond is an alumnus of Arrow’s Class 33, Executive Stream. Originally from South Africa, he has had the privilege of serving on four continents, giving him a global perspective on ministry and leadership. With a heart for building God’s Kingdom, Raymond is passionate about journeying with donors and partners, nurturing meaningful connections that reveal the eternal impact of generosity. His desire is to see every supporter equipped and inspired to be led more by Jesus, lead more like Jesus, and lead more to Jesus.
Emma McElrea
Engagement & marketing Coordinator
Emma lives in Abbotsford, BC, and joined Arrow in 2024 after graduating from Trinity Western University with a bachelor’s degree in Media and Communication. Her work in church, camp, and campus ministries has inspired her passion for mentorship and helping others experience the joy and peace of being rooted in Christ. Emma loves theology and the arts, and is usually not far from a book and a cup of tea.
Jacinda Fleming
Graphic Designer
Jacinda has a passion and gift for visual design and is currently pursuing a Bachelor of Fine Arts degree, with a major in Graphic Design, at the University of the Fraser Valley. Jacinda lives in Abbotsford, B.C., and enjoys spending time designing, making music, or going for runs when she is not working.
Board Members
Jay R. Lee
From his work on Wall Street to pastoral ministry, Jay brings his sharp mind and heart for people to his role chair of the board.
Miller Alloway
Miller leverages decades of experience as a consultant, lawyer, board member, leader developer, and foundation leader in his role as Arrow board member.
Aklilu Mulat
As a Chartered Management Accountant with decades of experience in nonprofit and business, Aklilu provides a keen financial eye as vice chair and member of the Finance and Audit Committee.
Heather Cova
Heather brings frontline experience with her background as an executive director of an urban-based nonprofit, an equipper of nonprofit leaders and a local pastor in a mega-church context.
Sam Chaise
Sam brings a unique perspective to the board through his work with refugees, international missions and local church ministry.
Peter Huizinga
Peter’s high-tech background, combined with his expertise as a coach, consultant, and trained governance practitioner, speaks to Arrow governance, technology, and strategy issues.
Gregg Becker
Gregg’s experience leading a broad range of private companies, along with his current work in guiding businesses and their owners through successful transitions, brings valuable insight to the board.
Gretchen S. Englund
Having years of experience in nonprofit leadership development and in Christian growth, Gretchen brings an informed heart and mind to the board as it discerns its path forward.
Jim Williamson
With decades of experience in public relations and non-profit management with growing and guiding organizations to reach their vision and create irresistible cultures, Jim brings key knowledge and perspectives to the board.
Ruth Ollison
With over twenty-five years of experience as a director, producer, author, pastor, and coach, Dr. Ruth has trained hundreds of people globally. She brings deep wisdom and a pioneering spirit into her role on the Arrow board.
Our History
After several decades serving with The Billy Graham Association alongside his brother-in-law Billy Graham, Leighton Ford had a growing concern that his generation had spent so much time doing ministry that they hadn’t developed the next generation. This realization, combined with the sudden loss of Leighton’s 21-year-old son Sandy, inspired Leighton to launch the Arrow Leadership Program™ to develop the next generation of Jesus-centered leaders in 1991.
In 1998, Dr. Carson Pue, author of the best-selling Mentoring Leaders, became President of Arrow Leadership and helped expand the ministry globally.
After serving for seven years as program director and later vice president, Dr. Steve Brown was appointed president in 2011.
With over 2,000 Arrow leaders globally and 10 nationally-led Arrow programs, Steve continued Arrow’s emphasis on global expansion with the heartfelt conviction that Jesus-centered leadership changes everything.
In 2024, Arrow welcomed Dr. Craig Hendrickson as its 4th president. Craig desires to see more leaders experience Jesus-centered Leadership development by providing greater access for leaders in more places to Arrow’s transformational programs.
In 2025, the Arrow Board appointed Tarra Wellings as Interim President. Having served on the Arrow team for over two decades in a variety of leadership roles, Tarra brings a deep understanding of the ministry, a steadfast commitment to Arrow’s mission, and a heart for developing Jesus-centered leaders. Her leadership during this time of refocusing on Arrow’s core mission has been marked by stability, discernment, and a continued commitment to equip leaders to be led more by Jesus, lead more like Jesus, and lead more to Jesus.