Author: Arrow Leadership

Listening skills

Silence is Golden

What kind of letter grade would you get on listening? Would your customers, staff, vendors, family and friends say you are a great listening? Would God say you listen well? Listening is a key theme in Scripture. Proverbs is filled … Continued

Jesus and profit

Money Matters

The Bible speaks a lot about money. For starters, there are plenty of cautions about money. In 1 Timothy 6:10, Paul provides this stark caution, “The love of money is a root of all kinds of evil. Some people, eager for … Continued

The 6 stakeholders in your Christian business

Who Are Your Stakeholders?

Ever since the Dutch invented the modern concept of the corporation in 17th century, it’s been commonly believed that the only stakeholders a business needs to worry about are those who hold financial shares in the company. Makes sense, since … Continued

Conquering your fears in business

Tackling Your Fears

People can smell fear. Whether you’re at a business meeting, pitching to a prospective customer or talking to the bank, fear can be your worst enemy. People love genuinely confident people; they trust them, appreciate and want to be around … Continued

Keeping your business on target

Are You On Target?

Imagine you’re on an airplane and the pilot announces, ‘Ladies and gentlemen, pardon the interruption, but I need to let you know our flight pattern is one degree off today, and we’ll be landing in Chicago instead of New York. … Continued

The 19 Marketing Traction Channels

All Marketing Channels Are Not Created Equal!

Do you know where to find your potential customers? Where they hang out physically, what groups do belong to, what restaurants they frequent? And where are they digitally? What online groups, news channels or websites do they frequent? These are … Continued

The light of your life

Finding the WHY in your marketing message

Why does your company exist? In his now-famous TEDTalk, Simon Sinek says, “People don’t buy what you do (make or build), they buy why you do it.” Do you know why you do what you do? Why are you running … Continued

targeted marketing can help tend your flock

Finding the Right Target for Your Marketing

Much has been written and spoken of Jesus’ finely-tuned storytelling and teaching skills, but one of the most overlooked parts of his ministry was how much he embodied the most potent, powerful parts of targeted marketing. It may seem strange … Continued

Woman with an electronic orchestra

Your Work Matters

As a business leader, you have a key role to play in God’s work. You also have an identity that’s more significant than the title on your business card or the size of your business. This short excerpt from Who … Continued

crushing your constraints

Crushing Your Constraints

  How often have you heard yourself saying, ‘If I only had more (fill in the blank), then I could (fill in the blank)?’ If I had more funds, then I could do more marketing. If I had more staff, then we could scale faster. If I had more … Continued